Today I am going to be sharing with you guys the best practices of finding the right audience for your blog
How To Finding The Right Audience For Your Blog
Most bloggers seems to have lost their fate and interest as to what they are to blog about and on what niche to focus on.
If you wish to be successful in the long run, then you should be working on the strategies you are to follow
It goes far beyond waking up someday and just choosing a blog topic and start writing on it
He who fails to plan, plans to fail.
- You need to know your target audience
- You need to know what you stand for and further more, you need to know how to get to your target audience to convert more sales for your business
The more prepared you are, the better results you are to get.
Assuming you wish to stand out amidst other blogs and become successful, here are some things you need to check out
- Who is Your Target Audience?
- What part of the country are they in?
- What is your niche
- Who are your competitors
- How lucrative and competitive is my niche?
The internet is filled with different people with vast interests and preferences. You need to know your target audience and turn them into loyal customers for your brand.
In this post we are going to be looking at how to identify your target audience online
To get a better idea of what your target audience is all about, here are some questions you should be asking yourself
- What is my targeted audience age range, socioeconomic status and country they are in?
- What are the major problems / issues that my audience are normally faced with?
- Of what value would I be to my targeted audience?
- What social media networks do they frequently use and how can I easily get to them?
You should do more work and research on these questions. Based on the results gotten, you should be able to have an idea of the kind of people you are to deal with
Find them and draw them in gently
To get your blog audience to play by your rules, you should be able to reach out to them .
Even if you are a newbie and is new to it, look out for other competitors in your niche , get familiar with the way things are done and know some of the interests of the customers .
Let’s say your business is one that deals with phones, look out for other telecommunications company, know what products sell best and is been searched for by many customers
Then as time goes on, you try as much as possible to come up with articles for such products that is if you are a blogger or you can possibly own or learn how to make such devices if you are a company. When you do this, you get to know what your competitors are after and what your target audience loves and goes for
Fishing Outside Social media networks
If you really wish to get your blog, business well known, then you should be thinking about going for paid sponsored posts and services
Always make use of various market places on the internet like blogs, forums,websites and social medias.
You can also make use of tools like Google trends, quora , Mention to know what your target audience is crazy about and engage them and possibly link them to your website
Give room for feedbacks
If you know you are not doing it right but do not know where you might be getting it wrong, there is always a room for feedbacks from your customers
A custom survey would give you an insight as to the behaviors of your online target, what they want and how they want it
Not only do you know where you have gotten it all wrong, you also know their problems and provide solutions to them
You should also be able to narrow your customers as to their age, location, gender, educational status which would make it easy for you to narrow down your advertising efforts and boost traffic to maximize conversation of sales for your business
When you get to know your targeted audience, get to know them,interact with them and possibly spend more time with them.
This way you would be able to establish your self as an authority in that niche and be able to make for sales for your products